Piotr Żak
Piotr Żak: From Google Marketing Platform Chief to VP of Product
Piotr Zak's Career Journey
Piotr Żak began his career as a software engineer, working for Sun Microsystems and Oracle before joining Google in 2005. He spent 9 years at the tech giant, and in 2014, became the chief of Google's Marketing Platform. He took over from Neal Mohan, who became YouTube's senior vice president. After nearly five years at Google, Piotr joined Salesforce in 2019 as the SVP of Product for Marketing and Commerce Cloud.
Piotr Żak's Educational Background
Piotr Żak holds a master's in computer science and a master's in applied mathematics from AGH University of Science and Technology in Poland as well as an MBA from the University of California, Berkeley Haas School of Business.
Piotr Zak's Contributions to the Marketing Industry
Piotr Żak has made significant contributions to the marketing industry during his tenure at Google, such as: 1. He led the development of AdWords, Google's pay-per-click advertising platform. AdWords is now a major source of revenue for Google and helps businesses of all sizes reach their target audience. 2. He was instrumental in the launch of Google Analytics, a web analytics platform that helps businesses track their website traffic and performance. Google Analytics is now used by millions of websites around the world and provides valuable insights into how users interact with websites. 3. He oversaw the development of DoubleClick, a digital advertising platform that helps businesses manage their ad campaigns across multiple channels. DoubleClick is now one of the largest digital advertising platforms in the world and is used by many of the world's largest brands. Along with his roles at Google and Salesforce, Żak is a board member for the Ad Council. He is also a frequent speaker at industry events and has been featured in publications such as The Wall Street Journal, The New York Times, and Forbes.
Conclusion
Piotr Żak is a highly accomplished executive with a proven track record of success in the marketing industry. His contributions to Google have helped to shape the way businesses market their products and services online. He is a thought leader in the industry and his insights are widely respected.
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